Today I'm going to talk about frames. Frames are very simple, yet very powerful. A frame is simply how you choose to perceive something. As you can imagine, having the right frame in any situation can drastically improve your results.

Consider a common frame a man might have when approaching a woman he's never met. It might be along the lines of: "Gosh, she's so pretty. I hope I can make a good impression on her so she'll like me. What if she doesn't like me"? This might sound familiar. Do you think this guy has any chance with the woman he's about to approach? What if he had this frame instead: "She looks interesting. I have high standards, but I'm willing to give her a chance.

Let's have some fun". The second frame is obviously more powerful. The way I look at it, if you're going to go up to a woman and start a conversation, you may as well have the proper frame. If you're going to do something, do it right! A few days ago I covered having a good foundation. That applies here.

You need to realize that you are the prize. You are the chooser. You are the one who decides if any encounter with a woman you meet is going to go to the next level. When you have these kinds of thoughts going through your head, women will pick up on it, trust me.

I need to point out that you should never state your frames verbally. You'll come across as a jerk. Your demeanor and attitude will convey your frame, not your words. This will be 100 times more powerful than stating it. People that have standards and are choosy usually get better quality than people who are desperate and will take anything given to them.

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